AMP 425 Grand Canyon Week 1 Complete Work

AMP425

Grand Canyon AMP 425 Week 1 Discussion 1

Identify and describe three or more distinct market segments within a specific industry, such as aerospace or automobile manufacturing.

Grand Canyon AMP 425 Week 1 Discussion 2

Identify and describe a potential ethical dilemma that a marketer might face when segmenting. How might this concern be appropriately addressed given the need to satisfy often conflicting stakeholders?

Grand Canyon AMP 425 Week 1 Assignment

Environment Scan

Details:

Write a 500-750-word essay that discusses how the current state of the economy will impact completing an environmental scan.

Include an introduction and conclusion that make relevant connections to course objectives.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.